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Owner and CEO
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Doug Simpson
Doug
has 36 years of experience in the building industry including 7 years as
a masonry / framing subcontractor, 14 years as a branch manager for a top 100 ranked volume builder,
and 15 years as Trademark Homes Owner and CEO.
Click
Here for a video message from Doug.
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Construction Supervisor
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Tim Callihan
Tim
has 16 years of experience in the building industry
including 7 years as a general contractor and owner of a cabinet
shop and 9 years as the Trademark Homes Field Construction
Supervisor.. ..
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Sales Consultant
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Chris Rutledge
Chris
has 21 years of experience in the building industry including 8 years with
a local building supplies company, 5 years in
general contracting and 8 years on the Trademark Homes Sales Team.
Click
Here for a video message from Chris.
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Office Manager
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Sherry Arnold
Sherry
has 16 years of experience in the building industry including 2 years with
Patwil
Homes and 14 years as Office Manager for Trademark
Homes.
Sherry
is also a satisfied Trademark Homes customer.
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The
Trademark Story
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In 1995 after 7 years as a subcontractor and 15 years as a branch manager for a major volume builder, Doug Simpson founded Trademark Homes.
Even though he had a successful tenure building 40 to 65 homes per year, Doug had become frustrated with corporate policies that made it difficult to control quality and the overall customer building experience. It was always about the corporation and the bottom line.
The volume concept to save clients money was good, but over selling and hiring unfamiliar subs and office personal to handle overflow made consistency a problem. Doug hired only the best people developed from years in the business and decided to limit sales and production so that only this select group would be used. He understood that paying reasonable rates in a prompt manor was a good way to retain the “cream of the crop”. (Some of Trademark’s craftsmen have been with Doug for
26 years.)
It also occurred to him that if you could limit some volume, there was no need to take the “cookie cutter” approach. Why not give the same “volume price” break on any plan brought in for a quote?
Last, Doug saw that the whole volume pricing concept was confusing to most people. Lots of corners were cut so that low advertised prices could be used to get people in to then use high pressure sales tactic. Things you would expect a “custom” builder to put in standard like double hung windows v/s single, full foundations v/s crawlspaces, or even decent kitchen cabinets were high-priced upgrades. Half the time, people didn’t even know what they were getting. Some builders had 3 or 4 lines of homes – all with different specs.
Doug didn’t want to do business that way. No cutting corners or low ball pricing. He would start with a home built the way he would build for himself. No confusing specifications on different home lines. If it’s good enough for the most expensive home, why not build them all that way? Quality and value are very reasonable prices, pretty simple really.
His straight forward, no nonsense approach caught on quickly numerous referrals from satisfied customers and introducing new technologies to the area has kept the company fresh and vital.
15 years later, we are still proudly carrying on the traditions and ideals that have helped make us a major builder participant in the tri-county area.
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